E-commerce is always changing to adapt to the different needs of consumers. In 2024, as shoppers rely more on artificial intelligence to help them find answers and narrow down their searches, they will want merchants, brands, and marketplaces to keep ...

The retail and e-commerce industry in 2023 depends on Customer Experience as its core strength. According to Bain and Co., India’s e-retail market will grow to $150–$170 billion by 2027. This means an annual growth of 25%–30% and a market ...