TikTok experiments with making all posts buyable as it aims to build a huge online shopping platform
TikTok wants to turn every post into a potential purchase by testing a new feature that automatically detects objects in videos and directs viewers to similar products on TikTok Shop. This is part of the social media giant’s strategy to ...
TikTok is taking on Amazon with its new shopping feature to attract Gen Z consumers who love short videos and in-app purchases. However, the Chinese app’s e-commerce debut is facing some challenges from both sellers and buyers who are not ...